Welcome!
The first step to building a successful, simplified brand is Mental Clarity. We call this “clearing the mess”, which helps free your mind of everything you think your business is or needs and allows us to focus on what’s really important.
The key to making this successful is not holding back. Give yourself some quiet time (even if it’s just 15 minutes) to clear your mind and “brain dump”, writing down every phrase, keyword, or descriptive characteristic that comes to mind when thinking about your business.